Leadership at Córdova Public Relations

Unlike many other organizations where a client has one point of contact, Córdova manages our clients in a team environment. The team is led by John Córdova, the company's president.

Mr. Córdova's positions in municipal, state, and the Federal government afford him an extensive network of friends and professional relationships that he puts in service to his clients. He has worked ten years in Washington, DC and fifteen years in municipal and state governments in New Mexico. For the past thirteen years he has owned the Córdova Public Relations Company, serving clients throughout New Mexico and West Texas. He was selected recently as one of New Mexico's power brokers by the New Mexico Business Weekly.

His professional career started with the City of Albuquerque Environment Department where he met Pete Domenici who was running for City Council. When Domenici won a seat on the council and elected Mayor Pro-temp, he selected Córdova to head a community development department tasked with writing grant applications for federal downtown and neighborhood urban renewal programs, a public housing program, a neighborhood improvement project and the Model Cities Program. All these applications were approved and Córdova was appointed Albuquerque's first Model Cities Program Director.

In 1976, when Domenici became senior senator from New Mexico, he brought Córdova to Washington, DC where he was assigned to organize and manage a joint office for the New Mexico Congressional Delegation. The office serves institutional constituents of the delegation. It was the first such office in Congress and continues to serve the delegation. After leaving the delegation office, Córdova served clients whose need to monitor administrative, regulatory, and legislative activities in Washington, DC varied greatly. Some of his clients included The Albuquerque Public Schools, the University of New Mexico, the Adolph Coors Company in Golden, Colorado and various Indian tribes.

While in state government, Córdova was director of the State Health Planning Agency, executive assistant to the secretary of Health and Human Services as well as director for Social Services Agency third party contracts.

Mr. Córdova maintains a strong commitment to volunteer service as well as a broad business network. Some of the boards on which he serves include the Albuquerque Hispano Chamber of Commerce (secretary), the U. S. Senator Dennis Chavez Foundation (President), the City of Albuquerque Museum Board of Trustees (Vice Chair), and the Lovelace Medical Center Governing Board. Córdova also maintains memberships in the Albuquerque Rotary Club, the Economic Forum, Albuquerque Economic Development, New Mexico First Forum, the Greater Albuquerque Chamber of Commerce the Public Relations Society of America, and the UNM Alumni Letterman's Club.

With 30 years in public relations and journalism as an editor, associate publisher, writer, technical communicator, and author, Mr. Poling brings a wide range of experience to his clients. As a public relations senior associate, he has provided strategic planning, program development, and writing services to government, science, healthcare, business, and education clients. His areas of expertise include water policy, business, economic development, land use and development, housing, home building, architecture, science, technology, education, school reform, and grant and proposal writing.

Mr. Poling began his public relations career with Cordova Public Relations in 1982 (then called the Hirst Company). Clients in the early years included Intel. In various positions with private sector technology firms, Los Alamos National Laboratory, and Cordova Public Relations, Mr. Poling has provided strategic planning, program development and implementation, and writing for clients including City of Albuquerque, Sandia National Laboratory, Intel, the US Federal Emergency Management Agency, Duke Energy, other private businesses, and public school districts in New Mexico.

On loan from the director of Los Alamos National Laboratory to the Office of the Governor of New Mexico, Mr. Poling wrote successful proposals to National Science Foundation ($10 million funded for math and science education reform), US Department of Energy, and others. Also at Los Alamos National Laboratory, he contributed articles to the prestigious Research Highlights journal and the Laboratory News Bulletin newspaper. As a consultant, facilitator, and grant writer, he worked with schools in creating Educational Plans for Student Success designed to implement statewide educational reform at the local level. In addition to managing technical-writing departments for TechSource Consulting and Software Solutions Unlimited, Mr. Poling worked as a technical writer at Los Alamos and in private industry, where he developed software user manuals and wrote technical proposals for new-business development.

As as journalist, he has led Su Casa Magazine (southwestern homes and living) for 10 years as editor and associate publisher, earning the publication a prestigious Maggie Award for excellence and developing a nationwide audience of 75,000 readers for the Albuquerque-based magazine. He spearheaded the development of the magazine's comprehensive website, its social media site, and the television program, Home Builders Gallery Presents Su Casa Television. He has served as an editor and writer on other publications as well, including the New Mexico Business Journal. In 1998, he authored Cowboy in the Roundhouse, a Political Life, the autobiography of three-term New Mexico Governor Bruce King. He is also a published fiction author (The Desert Remains, 2007).

In the field of education, Mr. Poling served as educational program coordinator at Los Alamos National Laboratory, where he directed the team developing a family-based curriculum book (Science at Home, Curriculum Associates), developed and taught a science journalism course to northern New Mexico high school students, and was lead writer/editor for Model Nets: A National Study of Computer Networking in K–12 Education and Model Nets Guide to Implementing an Effective Computer Network in K–12 Schools (1996).

Mr. Poling received a Master of Arts degree in American Studies from the University of New Mexico and Bachelor of University Studies with an emphasis in journalism, also from UNM.

Katherine Cordova is a professionally trained museum administrator, former Northern New Mexico arts and crafts gallery owner and fund raiser. Her academic training at Sophie Newcomb College (Tulane University) and Sotheby's Works of Art Program in London prepared her for the management and volunteer experiences which have rounded out her professional capabilities.

Cordova is a native New Mexican who attended Sandia Preparatory School in Albuquerque, where she was student body president. She graduated from Sophie Newcomb College in New Orleans, after which she completed Sotheby's Works of Art Program in London, England. She has furthered her education at Boston University where she completed course work in art history and museum studies. She has also completed course work at the University of Massachusetts (wood identification workshop ) and the Decorative Arts Institute in Toronto, Ontario Canada.

Her major work experience includes curator of the Fairbanks House in Dedham, MA - the oldest frame house in New England. She was director of the Arthur Griffin Center for the Photographic Arts, in Winchester, MA. She completed an NEA internship at the Museum of Fine Arts in Boston, MA. While in New Mexico she was the owner-manager of Dalton Cordova Gallery in Santa Fe, which specialized in folk art of Northern New Mexico.

Cordova is on the board of the National Hispanic Cultural Center Foundation in Albuquerque, New Mexico and a fund raiser for the Stoneridge Children's Montessori School in Gloucester, MA.